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    January 16, 2005

    Who Say's You Can't Have The Best of Both Worlds?

    Want to work off those excess holiday pounds with a free fitness-club membership? Ya gotta chow down on some fast food first.
    In an unusual marketing plan with New Year's resolutions in mind, Bally Total Fitness is teaming up with Louisville, Kentucky based - Yum Brands Inc. to offer an unlimited number of four-week memberships at Bally Fitness Clubs.
    The only requirement: Buy burgers, fries, pizza or the like at one of Yum's more than 18,000 U.S. restaurants.
    Customers who eat at any of five Yum restaurant chains - Taco Bell, Pizza Hut, KFC, Long John Silver's or A&W Restaurants - during the month of January can obtain a membership to one of Bally's more than 400 nationwide facilities simply by presenting a proof-of-purchase receipt for any amount.
    The passes must be activated by Feb. 7, 2005.
    Figures! There isn't a Bally's where I live, but I thought I'd pass on the information!
    Jack LaLanne Juicer


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